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About Jump Into The Future

Our purpose

AI is collapsing the cost of execution. Almost anything can be built, written, or launched in minutes.

In that kind of world, how you think matters more than what you make.

That’s where strategy comes in. Strategy is the filter. It tells you what’s worth building and what’s a distraction.

At Jump Into The Future, we believe strategy is the most valuable skill of the AI era.

Because in a world of infinite tools, content, and ideas, strategy is the constraint that gives you leverage.

This community and newsletter were built to help you master strategy in the age of AI.

Who we’re built for

Jump Into The Future is for curious marketers, product builders, and entrepreneurs who want a strategic advantage.

It’s for you if:

  • You want to think more strategically in a world full of noise

  • You’re curious about AI, emerging technologies, and consumer trends, but don’t want to waste time chasing every new thing

  • You believe leverage comes from clarity, not complexity

  • You’re looking for a long-term advantage, not just short-term tactics

  • You want to be surrounded by strategic minds who want to stay sharp and stay ahead

Coming soon: Jump AI Strategy Lab

We’re building more than just a newsletter. This is your strategic command center for the AI era.

For just $25/year, you’ll get access to three core components:

The Strategy Vault

This is the most useful strategy library ever built for marketers, product builders, and entrepreneurs.

Inside, you’ll find:

  • Curated strategy frameworks, canvas tools, and strategic mental models across business, marketing, and product

  • AI-ready prompt libraries that help you learn and apply each tool instantly

  • Step-by-step guidance to help you think, plan, and execute more strategically

  • Deep dives and teardown templates to build your own advantage

It’s not just a resource, it’s your personal command center for smarter strategy.

🤖 Build Your AI Strategy Agent

Don’t just learn strategy, build your own AI-powered strategist.

As a member, you’ll get guided access to:

  • Prompts and tutorials to train your own AI strategy agent

  • Guides to build your agent in under an hour

  • Ongoing updates so it evolves with you

It’s like having a McKinsey strategist in your pocket — but personalized, permanent, and 100x cheaper.

A private, purpose-built community

This isn’t a Slack or Discord group. It’s a custom-built space designed to help you:

  • Become a better strategist

  • Learn and leverage AI

  • Connect with product builders, marketers, and entrepreneurs who think long-term

It’s for those who want to cut through the noise, make sharper decisions, and build things that matter.

Why I started this

Over my career, I’ve managed $500+ million in advertising budgets for brands like Chick-fil-A, Dr Pepper, GameStop, and Charles Schwab. I’ve also helped startups at the bleeding edge of crypto and AI.

Most of my early career was spent leading digital transformation inside a billion-dollar agency. I helped big brands navigate the rise of social, mobile, and streaming.

Eventually, in 2021, I launched my own agency, Parachute, and began building Jump Into The Future as its community-powered extension.

But my journey started earlier. In 2005, I built a MySpace page for a local skydiving company (without asking). It worked so well they gave me unlimited free skydives and I ended up jumping out of planes 1,800 times over the next 11 years.

The mindset to take action, take risks, and jump into the unknown is baked into everything I do.

Jump Into The Future isn’t just a name. It’s a way of thinking. It’s about staying ahead of the curve, adapting to what’s next, and helping others do the same.

Let’s make the jump together

If this resonates, start with the newsletter. It’s free, no fluff, and designed to help you think more clearly in the age of AI.

The private community is coming soon. As a subscriber, you’ll be the first to know when it opens, and you’ll get early access to everything we’re building.

Thanks for being here.

See you in the future.

—Jeff Kauffman, Jr.

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Master strategy in the age of AI

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